Whether you’re starting an online business or building on an existing one, How to Build an Online Business is the ultimate how-to guide for making it a success.

In the new book, Bernadette reveals the insider tips and tricks Australia’s top online entrepreneurs use to create multi-million dollar companies.

Discover how Australia’s top online entrepreneurs built their start-ups. This new podcast features interviews with Australia’s top digital disruptors and reveals the detailed strategies behind their success. If you have an online business and want practical advice that will help you take your business to the next level (and become the next big disruptor), this podcast is for you.

Listen now.

  

Event: Big Business Day Out

Date: 22nd June

Location:  Melton City Council

 

With over 25 years as an award-winning marketing consultant, advertising account director and copywriter, Bernadette is well placed to document the significant changes that are occurring in the global marketing industry.

A successful businesswoman in her own right, she has translated her own experience in setting up an online business, The Australian School of Copywriting (copyschool.com), overlaid the experiences of over 35 of Australia’s top online entrepreneurs and created this book as a blueprint for online success that shows anyone, even those with no business or IT skills, how to turn a passion or a hobby into an online business.

Having worked with iconic clients such as Apple, BHP, Optus, Telstra, Coles, Australia Post and Goldman Sachs, Bernadette draws upon that depth and breadth of business experience to shine a light on how online entrepreneurship is rapidly changing the face of business and why now is without doubt, the most exciting time in history to start an online business.

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Conference Speaker

Consistently rated as the `best speaker´ at conferences she attends, Bernadette will show you and your team how to keep it clear, keep it simple, make it brilliant and most importantly, get results!

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Online Training — Learn How To Build An Internet Business

Want to build an internet business? Turn a passion into profit? Enrol in Bernadette’s 10-part online entrepreneur training program and get the tools, tips and strategies you need but just can´t find.

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Online Training – Learn How To Write Words That Sell

Learn the art of writing words that sell to promote your online (or offline) business or learn how to become a paid copywriter. Bernadette´s students get work, make money and are living the life of their dreams.

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Discovery Session

An expert review of your marketing material, that is set out in easy to understand terms and with loads of ideas you can easily implement into your business.

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Small Business

  • Learn how to:
  • Generate new leads, convert prospects into customers and increase your profit, generates leads and sales
  • be a more persuasive, influential communicator and industry thought leader

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Big Business

  • Learn how to:
  • think like a small business owner so you can sell to small business owners
  • foster the entrepreneurial mindset in your corporate team to increase productivity, engagement and loyalty.

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Entrepreneurs:

  • Learn how to:
  • create an online business that lets you work where, when and how you want
  • research your online ideas, choose the best one, develop a product and launch it without spending big bucks

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Buy the Book

  • ‘Secrets of Online Entrepreneurs’ shows you how to:
  • create an epic online business using a proven 7-step process
  • turn your favourite hobby or great idea into a lucrative business
  • generate global attention without leaving home

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E-Learning:

  • Enrol in one of Bernadette’s popular online courses. Choose from:
  • Online Entrepreneurship
  • Get Paid To Write
  • Learn How To Write Copy

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Workshops:

  • Engage Bernadette to run a customised in-house workshop or conference keynote for your team. Topics include:
  • small business marketing
  • online business
  • entrepreneurship
  • public speaking
  • persuasive copywriting.

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Tamatha Harding, Acting CEO, Tennis Victoria April 24, 2015

The feedback I have received can only be described as glowing. The training was linked to “real life” scenarios and situations that our staff deal with on a daily basis has only enhanced the learning and has ensured it is now part of our routine.

Kirrily Bateup, Marketing Manager - St Vincent de Paul Society April 24, 2015

Bernadette was engaging and interactive. She inspired some great ideas.

John Beecroft January 28, 2016

Bernadette provided down to earth examples on what was possible.

Marisa Ashworth, Marketing & Communications Manager - Mortgage Finance Association of Australia April 24, 2015

Bernadette was the best workshop leader I've seen in a long time. I got so much more out of this than I expected!

Sharon Lameris, Education & Policy Manager - Strata Community Australia April 24, 2015

Thank you so much, our delegates just loved Bernadette’s session! She was rated as the best speaker of the conference.

Nicolas Brasch, Swinburne University, Writers in Residence Pty Ltd September 11, 2016

Bernadette had my students engaged from start to finish – not a feat easy to achieve with Gen Ys. She was clear and concise and was able to answer all the questions that came her way. I wish they would respond to me in the same way.

Lexey Odger, Marketing & Communications Manager – Bio 21 April 24, 2015

I can’t tell you enough how much I appreciate the research you did to tailor the marketing course to our audience of scientists. We have received great feedback. You were thoroughly professional, engaging and informative. Thank you.

Paul Greenberg – Founder of DealsDirect.com.au and Executive Chairman NORA (National Online Retailers Association) April 24, 2015

Bernadette is utterly compelling. A masterful speaker. Inspired.

Melinda Mason, Loyalty Program Manager, De Lorenzo June 8, 2016

Thank you for your motivating keynote presentations for the De Lorenzo ASPYA Roadshow 2016 – the attendees are still singing your praises! You are a dynamic professional whose passion is second to none. You understood our requirements and the messages from your presentation resonated well with the attendees. You delivered what you promised and did it in a way that the attendees totally understood. We would certainly recommend you as a speaker for any organisation – you have an amazing array of topics and talents to share. It was such a great pleasure working with you.

John Perera, Digital Wiz January 28, 2016

Inspirational presentation by Bernadette Schwerdt.

So did I! That’s why I went and interviewed them. Discover their behind-the-scenes stories here, and learn how you can build your own online business too!

Bernadette Schwerdt

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3 reasons why a lack of tech-savvy skills stops female entrepreneurs from succeeding

Does a lack of tech-savviness stop you from pursuing your online business goals?  If you’re like most switched-on entrepreneurs, you have a great idea but can’t find a way to bring it to life because you lack the tech skills to even formulate the right questions to ask a tech person, even if they were standing in front of you saying ‘what do you want to know?’ read more